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Posts Tagged ‘pacing’

Assessing

Today was our first assignment. It came in the form of a presentation. I chose to complete mine on the role of the Prime Minister and the Internal affairs of the government.

The day went very well, my seminar seemed quite positive – hopefully this will be reflected in my marks. I took particular interest in the foreign students that based their presentations on their home country. Thailand, China and the United States all have differing political systems to the UK. It was interesting to note the differences and in many cases, similarities between the different systems.

Printing

Our afternoon session went ahead as usual and this week we looked at printing layout of the magazine as a whole and the technical aspects behind it.

Printing presses tend to have one giant sheet that the magazine is printed on, sometimes in its entirety. This is called a Web-offset print.

This sheet of paper has every page of the magazine printed out on it and this is why most magazines will be made up of a page count that’s divisible by four.

Once the entire magazine is printed it is then folded, and folded again, then probably folded another two or three times. What you will get is an A4 (or thereabouts) size magazine that has the bottom, side and top chopped off. This will then be your magazine.

The location of each page on this ‘master’ page is key. When it is folded several times over, the location of each page will change. As a magazine printer I would need to know how many pages there are in the magazine and what is on each page to make sure that during the folding process everything lines up correctly. You wouldn’t be able to have pages printed on this master sheet in chronological order because when it is folded up, they will no longer appear chronologically.

You will then end up with 4 pages (or 1 signature) fitting on two sides of one sheet (technical term being ‘folio’), if you fold this sheet in half you have single pages or perhaps one page of a double page spread.

Anyone else confused, or is it just me?

Binding

The magazine is then bound and there are three different options to do this:

The first is stitched. Two staples in key places down the centre of the magazine that keeps it in place. This is by far the cheapest option but not always the strongest or aesthetically pleasing.

Alternatively you could saddle stitch the product. This is where the spine is joined all the way down so you can’t see the join. It looks good but if you have a magazine with loads of pages it can struggle to keep them all in place.

Finally you could use a technique called perfect binding. This is popular in paperback books, as the squared off spine can be sized to fit any number of pages comfortably. This is the most expensive option and isn’t always needed for smaller magazines but does look great if you have a mag of over a hundred pages.

Colouring

Magazines tend to get printed in four prime colours – Cyan, Magenta, yellow and black. These colours combine to make pictures, pictures and should be able to mix to combine the right concentration of colour content to reproduce the original image.

Pacing

When you are reading a magazine there is something called pace. You know what it means but in the context of reading, you can have a pace to a magazine. Most mags tend to have quite a quick pace in the first third. There will be content pages, news pages, and editor’s notes, short regular features. Then as you get in to the second third and the meat of the magazine that’s when you reach the features and interviews. Often the front cover feature will be somewhere in this section. As you draw toward the final part of the magazine, you will often find ‘in other news’ sorts of features that the editor may think the reader will be interested in. There might also be regular columns, or guest opinion pieces.

You can break down pace within your thirds. During the main features section you may want quite a still feature that is perhaps a sit-down interview with someone. Alternatively if you were covering a sport or event with lots of action you could have actiony type photos, and the written pace of the feature could be quicker and more upbeat.

Brainstorming

We completed the day by getting in to our groups and discussing the magazine again. We pinned down ideas and began putting our content into sections. We are planning a group outing (although a divided one) to cover the national union strikes this Wednesday. I will go up to Birmingham with Taksaya and Ben and Sabrina will stay in Coventry. We have a view to meet up again on Friday to compare content and discuss any issues or extra content we may need.

 

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